A new study from Game Oracle's Head of Product and Data demonstrates the negative effects the use of AI can have on sales ...

EA executive Laura Miele, the president of enterprise development at the publisher, has commented on the role of AI in game ...

EA president Laure Miele was positive about the impact of AI.

Video game companies like Ubisoft are embracing genAI to speed up development and pioneer new gameplay while navigating high ...

GameSpot may receive revenue from affiliate and advertising partnerships for sharing this content and from purchases through links. John Buckley, the outspoken communications lead for Palworld ...

The GTA 6 before GTA 6 challenge looks to create a clone game in just a couple of months, purely using AI. Learn all about it ...

Coming Soon to a Roblox Game Near You: Strange AI-Generated Machines and Creatures ...

At GDC 2026, Google trumpeted Gemini-powered games, but the industry still hasn't found must-have uses to win over players and developers. David Lumb is a managing editor for the mobile team, covering ...

Epic Games is making generative AI a big part of upcoming versions of Unreal Engine.

This article is part of AI Week. The question of what place AI could and should hold in the games industry is one of the hottest and most divisive topics at the moment. And judging by the posts we ...

Palworld developer Pocketpair reaffirms its official stance on the usage of generative AI in game development and states the ...

Artificial intelligence is no longer the "future" of game development. It’s already reshaping how studios build, ship and scale mobile games. Rather than a theoretical trend or an optional experiment, ...