Forbes

The Rise Of Short-Form Videos—And How To Integrate Them Into Your UX/UI

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. But what started as an entertainment trend has now evolved into a marketing priority. The ...
Advanced Television

Research: Short-form video improves brand recognition

Fragmented media consumption and rising advertising costs are making it harder for brands to reach and connect with audiences. Increasingly, advertisers are leveraging the power of short-form video to ...
Forbes

Short-Form Video Content: Capturing Attention In The Digital Age

The power of short-form video content cannot be ignored. Platforms like TikTok, Instagram Reels and YouTube Shorts continue to revolutionize how brands connect with their audiences. These platforms ...
CNBC

How TikTok’s rise sparked a short-form video race

TikTok's grip on the short-form video market is tightening, and the world's biggest tech platforms are racing to catch up. Since launching globally in 2016, ByteDance-owned TikTok has amassed over ...
Search Engine Land

A guide to creating short-form videos

Video content is everywhere, but SEO-savvy short-form videos are rare. Thanks to platforms like TikTok, Instagram Reels and YouTube Shorts, these bite-sized videos, typically 15 seconds to two minutes ...
Diginomica

Short-form video is the top content in B2B marketing, but there's more to consider for your strategy.

I didn’t have to read HubSpot’s 2025 State of Marketing report or the LinkedIn 2024 Benchmarks Report to know that short-form video content was the top content type used in marketing in 2024 and is ...
Entrepreneur

I Got Over 225,000 Views in Just 3 Months With Short-Form Video — Here’s Why It’s the New Era of Marketing

Opinions expressed by Entrepreneur contributors are their own. I started popping into my marketing department’s meetings about a year ago. They were doing a lot of great things, but I noticed ...