In May 2025, the GCC luxury industry appeared to be one of the brightest spots in global retail. A Chalhoub Group report described the region’s personal ...

The global AI race could significantly influence how luxury brands serve customers in the Middle East, with the UAE and Saudi ...

Omnicom Advertising and Google have launched an AI-powered creative intelligence system in the Middle East, with plans to ...

Marking the fourth annual International Creator Day, the American Influencer Council (AIC) has released a new trend report ...

Netflix has selected Dentsu as its media agency of record across the EMEA region, concluding a competitive review that pitted ...

The 26-year-old Dragons Awards programme is expanding into the Middle East and North Africa region, with the launch of ...

Abu Dhabi, has signed a memorandum of understanding with Animotion MENA to strengthen the emirate’s position as a hub for ...

In the crowded world of automotive marketing, where product launches often lean on horsepower, technology or luxury ...

Meta has introduced new parental supervision tools that allow parents to see the topics their teenagers have discussed with ...

The UAE Government Media Office is hosting a creator summit on April 27 at Atlantis, The Palm, Dubai. On the surface, Gulf ...

FP7 McCann has become the only agency from the Middle East and North Africa to win at this year's The ANDY Awards, taking an ...

November Five, an independent digital product studio, has launched operations in the Middle East, introducing an AI-driven ...