Meta’s AI “push” ads are driving faster growth and better ROAS as Google’s “pull” moat erodes. Read more macro analysis here.

Airlines around the world are canceling flights as the war in the Middle East squeezes global jet fuel supplies and pushes up ...

The end of an earnings season can be a great time to discover new stocks and assess how companies are handling the current business environment. Let’s take a look at how MediaAlpha (NYSE:MAX) and the ...

You just talked about a topic, and then matching advertising appears. Smartphones don't need to listen in for this.

The issue around changing ad restrictions is about flexibility, not results. Here’s what businesses can do about it.

Are ChatGPT ads allowing advertisers to go after competitors with greater specificity, or is this just a topical fluke?

If the crackdown on pharma’s TV ads and subsequent extension to social media has underscored anything, it’s that brands need ...

Microsoft will expand query matching and personalize ads across Copilot, Bing and other platforms, and launch new ad formats ...

When São Paulo introduced the Lei Cidade Limpa in 2007, our relationship with our surroundings changed almost overnight. More ...

The shift toward AI is not just about producing ads faster, it’s about giving creative capability to everyone, writes ...

The San Francisco 49ers signed defensive lineman Cam Sample to a one-year contract. Sample entered the league with Cincinnati ...

Facebook carousel ads deliver 30-50% lower conversion costs and 20-30% lower cost-per-click compared to single-image ads, making them valuable for ecommerce profitability The first card hook ...