Every quarter the retailer will refresh its pro loyalty partnership offers, which span four lifestyle and business categories ...

Discover why McDonald’s (MCD) app and loyalty ecosystem could be a hidden growth driver—plus how customer data may be ...

Consumer loyalty is not disappearing. More than half of adults still participate in loyalty programs. The question is will those programs give them reason to stay.

Accor uses their loyalty program to give increased access to sports, entertainment and food for travel savvy consumers.

With no formal announcement, the grocery giant changed how millions of shoppers can spend their rewards ...

Consumers today have more options than ever before. They can check goods and services at their convenience, whether flights, ...

McDonald’s CEO Chris Kempczinski put it bluntly on the Q1 2026 earnings call. The consumer environment is “certainly not improving, and it may be getting a little bit worse.” Higher-income guests are ...

Yet surprisingly few explain how they determine whether those outcomes were actually caused by their product. When a vendor ...

Lufthansa First award space disappeared from partner programs, including United MileagePlus and Avianca Lifemiles, about a ...

The digital entertainment market is oversaturated with offers, making it increasingly difficult to attract users. Today, ...

Restaurant operators have spent years finding ways to measure and optimize nearly every stage of the customer journey. From mobile app engagement and online ordering behavior to loyalty participation, ...