Starbucks made some major changes to its long-standing loyalty program last month.

Loyalty and rewards programs are evolving from marketing perks into core budgeting strategies, as consumers use them to offset persistent high prices. Shoppers increasingly treat rewards as spending ...

In fact, Virgin’s own data shows momentum: an 18% year-over-year increase in points redemption, driven in part by making all ...

Fashion loyalty programs in 2026 are evolving from simple incentives into integral parts of how consumers plan and manage their spending. Rising costs have encouraged shoppers to use rewards as ...

Chico's FAS is introducing a new chapter of how it connects with customers with the debut of its first-ever credit cards alongside newly reimagined loyalty programs for Chico's, White House Black ...

Value is key to the loyalty revamp, and the approach could drive in-restaurant traffic and help the company win over less ...

Lucra’s plug-and-play SDK enables brands to launch peer-to-peer challenges, tournaments, and live competitions that drive ...

Loyalty is under pressure. Not because brands aren’t investing in it, but because the experience still demands trade-offs.

Cascadia Liquor introduces The Den Rewards loyalty program across 12 locations, offering points, perks, and personalized ...

Report from Tillster says consumer shift is creating ‘one of the most fragmented foodservice landscapes in history’ ...

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